What it Means

Choose Your Business Model:
Align with Your Personality or Align with Your Soul?

This website will lead you on “a Soul-guided journey that will forever alter the way you view your business.” 

I’d like to set this shift into motion right now by reminding you that – at this moment – you have a very critical choice to make: one that has the power to completely transform your experience of your business. 

This choice involves deciding whether you will continue to operate your business from the level of your personality – or whether you will become open to exploring your business from the vantage point of your Soul.

To put this choice into a clearer perspective, I offer you:

  1. A list of the top ten disadvantages of running a business from the level of personality alone (in David Letterman style).
  2.  A list of 74 obstacles to business success (as reported in a 2009 survey).

I suggest that, as you read each list, you make a mark next to the “obstacles” that you identify with and consider what your business would look like if you were able to tap into a higher power and overcome that obstacle.

Perceived Obstacles to Business Success

Click here for a list of obstacles to business success (as reported by over seven hundred individuals in a 2009 survey viewable at: http://budurl.com/sabcsurvey)

I suggest that the first time you review the list, you mark or circle the “obstacles” that you identify with.  Then put the page to the side until later in the program.

Once you have listened to the audio portion of the program (A Journey to Connect with Your Future Self) you’ll want to revisit this same list and allow yourself to imagine what your business might look like if you were able to tap into a higher power and receive support in overcoming that obstacle.

It is important that you become clear that every “issue” that is described (even the ones that seem totally impersonal – like the “global economy” or other peoples’ lack of support) are still a reflection of someone’s “personality” perspective as the Soul always has a wiser, broader, more expanded view and your Soul will never feel restricted by any of the “obstacles” that your personality has given credence to.

After considering all of the disadvantages of leaving your business in your personality’s hands, we’ll explore a powerful alternative.